OMEGA | On their 31st occasion as the Official Timekeeper for the Olympics
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Rolex Service Centre

Experience Excellence in Watchmaking

As part of a worldwide network of Rolex Authorised Service Centres, our team at Loupe Preston are on hand to serve our dedicated Rolex clients.

Located at the heart of Preston’s high street, our showroom is home to our Rolex-trained watchmakers, who are dedicated to ensuring your timepiece is operating perfectly.

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A timeless tale of precision and excellence

Watchmaking Knowledge and Expertise

At the core of Loupe’s servicing experience lies our watchmakers' Jamie, Matt and Jonathan. Each watchmaker is Rolex-trained to ensure they maintain the quality and consistency that defines the brand, while underscoring their unwavering dedication to meeting exacting standards.

To ensure consistent accuracy and optimal performance, Rolex recommends servicing a Rolex timepiece once every 10 years. Loupe’s full-service process is characterised by meticulous attention to detail and comprises of several steps which require the use of specific tools and equipment.

A timeless tale of precision and excellence
A timeless tale of precision and excellence

Jamie Carpenter, Loupe Preston’s dedicated Service Centre Manager says; “We ensure that we do not deviate from Rolex’s processes. The experience of servicing your watch with Loupe will match the experience with Rolex.”

“Whether your Rolex requires a full service or specific operations such as bracelet adjustments and case refinishing, Loupe ensures each Rolex receives the meticulous care it deserves. Every Rolex that is serviced by Loupe benefits from a two-year international guarantee covering the parts and labour.”

- Jamie Carpenter, Loupe Preston’s dedicated Service Centre Manager

The technology behind the timing

Keep Your Timepiece in the Best Possible Condition

Loupe Preston’s Client Services Coordinator, Lee Biggs, is the key touchpoint for our clients’ service journey and has been working with Rolex watches for five years: “All the repairs at Loupe Preston come through me, I allocate them to the workshop for assessment and then compose a quote to send the client. I’ll then be the point of contact to provide updates and answers for any questions throughout the process.”

Once the quote has been accepted, one of the on-site watchmakers starts the servicing procedure by separating the bracelet from the case and delicately removing the movement, still fitted with its dial and hands. From that point on, the movement and case follow two separate servicing paths.

Each component is carefully examined to determine whether it still meets Rolex requirements – if any do not, they are replaced with a brand new part. All the components are then cleaned in an ultrasonic bath to remove traces of impurities, before being dried.

Every element of the watch is disassembled and individually re-polished or satin finished by hand. These delicate finishing processes restore the sheen and lustre, whilst removing any marks or scratches. One of our watchmakers will gently reassemble the timepiece, measuring its accuracy again and making any adjustments necessary for it to achieve optimal chronometric performance.

OMEGA Chronoscope Olympics 2024
OMEGA Seamaster Olympics 2024

The final step is a comprehensive precision and waterproof testing over a span of at least 24 hours. Lee says: “There is a wide variation of testing to ensure the timepiece leaves the workshop with the Rolex standard of precision and reliability. During the testing stages the watch is observed frequently to check that everything works, and the correct time is maintained.” Visit the Rolex servicing process to find out more.

A timeless tale of precision and excellence

See it for yourself

Why not see our watchmakers in action? Our valued clients have the privilege of stepping into the exclusive viewing facility, a space designed for watch owners and enthusiasts alike, who seek to witness firsthand the passion, dedication, and craftsmanship invested in every Rolex.

If you’d like to enquire about servicing your Rolex timepiece, send our Service Centre a message.

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